IAC Launches First Black-Oriented Web Site
IAC and subsidiary Black Web Enterprises today launched the first-ever search engine catering specifically to African American interests, RushmoreDrive.com.BWE was formed in April last year when...
View ArticleSocial Search: It’s Time For Monetization
We’ve already discussed the beginnings of social search, and the evolution of social networks. Now, we will focus on monetization. Contrary to popular belief, social marketing doesn’t have to be...
View ArticleFive Ways to Build Reader Engagement
Recently, I’ve been noticing something unusual on my social networks, such as the Email Marketer’s Club and Facebook. Interactions between bloggers and these social clubs are also beginning to creep...
View ArticleHow To Build Your ‘Transcendent’ USP
Pete Savage is a freelance copywriter who writes e-newsletters, case studies, direct marketing materials and more for F500 companies, as well as small and medium businesses who want to drive growth...
View ArticleAsk The Marketing Guy
I understand that we all hit some speed bumps while marketing on the information superhighway. I’m here to help. I’ll answer questions for you, whether they are general or specific. Need some help...
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